Partnership Opportunities
We have experience of working with a range of sponsors and partners, from innovative local organisations right through to global brands. We have a committed approach to partnerships and activation, delivering a suite of exclusive benefits for our partners with support from a dedicated account manager. If you’re interested in partnering with R4W, fill out the form below to express interest in the opportunities on offer across our events portfolio.
Recent Activations
We work closely with brands to create memorable activations before, after and during event weekend.
Wagamama Interactive Writing Wall – ABP Newport Marathon 
OYSHO Cardiff Half Pacers 
Adidas retail and brand exposure at World Half Marathon 
Ottimo Tune Truck 
george goom x ABP Newport Marathon Festival 
HIGH5 Foam Fingers 
Cardiff University branded mile markers at Cardiff Half Marathon 
Mo Farah meets school children and event partners to celebrate his birthday 
NSPCC branded photo finish wall at Newport Wales 10K 
Seiko finish line clock at World Half Marathon 
BMW lead the charge at VELOTHON Wales 
Brains Brewery create guest ale to celebrate VELOTHON Wales 
Women’s Health magazine support 100 women to run the Cardiff Half 
Sand art on Whitmore Bay reveals ABP as new Barry Island 10K sponsor 
Landmarks lit up in pink to celebrate Wizz Air partnership 
Wizz Air mile markers 
Brecon Carreg plogging campaign 
ABP sponsored ice-cream van at Ty Hafan children’s hospice 
OYSHO Stand – 2025 OYSHO Cardiff Half 
Principality Rainbow Roundabout 
OYSHO Finish Line Floor Art
Delivering in Partnership
As well as working closely with local government and other key stakeholders to effectively deliver the races in our portfolio, we have worked in partnership with a number of organisations to deliver events or advisory services across a range of sports and sectors.
We have proven ability to deliver complex and prestigious global events with expertise around a number of critical functional operational areas including accommodation, accreditation, anti-doping, broadcasting, environmental sustainability, finance, governance, marketing, media operations, procurement, protocol and volunteering.